How it all started :)

The story began with a strong desire to develop skis for women; skis that they would actually want to ski on with enthusiasm. The women at Elan wanted to enable the best skiing experience for other women. This made Elan the first ski manufacturer to develop a Team of dedicated females to develop, design, and market women’s skis. Today, we're proud to inspire women worldwide to explore the beauty of winter with skis available for all female skiers, from beginners to professionals.

Klarisa Veselič, product and W Studio manager

MY GO-TO SKI: Wildcat 82 CTI

WE HEAR YOU

We're all about putting you, the skier, first. Our W Studio community is made up of women just like you - passionate, dedicated, and always striving for their personal best. We utilize cutting-edge technologies and premium materials to craft products tailored to every skiing background and age group.

Melanja Korošec, global brand director

MY GO-TO SKI: Ripstick Tour 94 W

A WOMAN’S TOUCH

Skis are an expression of fashion and beauty. We keep our fingers on the pulse of what’s happening in sports, design, arts, and culture. Feminine doesn’t mean pink only.. Creating attractive graphics is a journey, every stage is guided by women’s thoughtfulness, aesthetics, trends, and feelings.

Hilda Bassanese, strategic designer

MY GO-TO SKI: Wildcat 82 CTI

TECHNOLOGICAL SOPHISTICATION

Women’s skis are equivalent in construction and designed with the same technologies as men’s skis. The core difference is the weight; women’s skis are slightly lighter. Due to some key details and carefully selected materials the optimal level of performance is achieved. We want not only to design the skis of the future, but also the future of skiing, while protecting the world we cherish.

Kristina Bašnec, material developer

MY GO-TO SKI: Wildcat 82 CTI

INSPIRED BY YOU

Sometimes it's the innovation, sometimes it's the perfomance that bring our skis well deserved awards. But, at the end of the day it's the women who use them that truly bring our brand to life. These are the stories we love to tell and share, as they can serve as a powerful motivator for success. 

Rebeka Lah, brand deployment manager

MY GO-TO SKI: Insomnia 14

TELLING INSPIRING STORIES

At Elan W Studio, we believe in celebrating exceptional women who inspire us all. That's why we developed a platform, 'We Create Skis with People who Inspire'. Every year, we team up with an exceptional woman from a different industry - think sports, art, fashion, culture - to create a special ski that's as unique and awesome as she is. From bold colors to daring designs, our collabs are all about showcasing women who are breaking barriers, blazing trails, and encouraging skiers to share their stories and experiences with Elan skis.

Kristina Simčič, designer of communication and marketing programs

MY GO-TO SKI: Wildcat 82 CTI

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The power of community lies in its ability to bring people together, inspire collective action, and create positive change. W Studio connects women who share the same passion for skiing. When we hit the slopes together, we're unstoppable and you are welcome to join us.